The change isn’t the challenge – it’s the transition.
According to Professor William Bridges, who first identified the human side of change as pivotal to the success of corporate change programs, there are two distinct parts to change. The first is change as an event that is external to us – it happens to us. The second part is transition, which is an internal process that affects how we respond to the change event.
TEC Canada Chair David Rubin talks about the history of change management as a management science, and how business leaders can identify and work with the human element to improve the success of their change programs.